Through 60 years of advanced research, we have continued to make scientific breakthroughs for
anti-ageing effects that we have brought to luxury skincare like ABSOLUE. As pioneers of Longevity Science, we’ve studied the way cells break down with age, and wondered if the youth of cells could be extended.
Now, the answer is yes, thanks to a powerful new ingredient exclusive to Lancôme – Absolue PDRN™.
PDRN SKINCARE: KEY TAKEAWAYS
- PDRN (Poly Deoxy Ribo Nucleotide) consists of DNA fragments that act as youth extenders at a cellular level.
- Traditionally derived from salmon DNA, Lancôme has pioneered a rose-derived PDRN treatment exclusive to ABSOLUE.
- Absolue PDRN™ is obtained through a patented, 10-step rose DNA extraction process lasting over 36 hours.
- Absolue PDRN™ targets the cell’s core to boost cellular metabolism and mitochondrial function, helping extend cellular youth.
- The top benefits of PDRN include enhanced cellular renewal and collagen synthesis, helping skin appear smoother, firmer, denser, and more youthful.
WHAT IS PDRN IN LONGEVITY SKINCARE?
PDRN stands for Poly Deoxy Ribo Nucleotide, also known as DNA fragments that act as youth extenders. Typically, PDRN has been sourced from salmon DNA PDRN, but Lancôme’s ABSOLUE skincare has long been about the power of the rose. With so many anti-ageing benefits we wondered if Rose PDRN was possible, and it is, bringing with it revolutionary skin rejuvenation benefits.
HOW DO YOU OBTAIN PDRN FOR SKIN REJUVENATION?
To obtain Absolue PDRN™ we used a first of its kind rose DNA extraction process. This patented 10 step extraction method takes over 36 hours and functions at a crucial temperature so as not to damage the rose’s potency.
Absolue PDRN™ is made with trillions of rose DNA fragments to support skin metabolism and energy renewal.
The ABSOLUE PDRN skincare routine you need…
Absolue Rose 80 Essence-in-Lotion
CONCENTRATED TREATMENT LOTION
Absolue The Soft Body Balm
NOURISHING & FIRMING BODY BALM
HOW DO PDRN PRODUCTS BOOST CELLULAR METABOLISM?
Cellular energy is the vital source of youth, but over time it drastically decreases, accelerating the signs of ageing. By improving cellular metabolism we can increase cell lifespan. The DNA fragments of Absolue PDRN™ target a cell’s core to enhance mitochondrial function and extend its youth.
Absolue Longevity combines 3 powerful longevity actives: Absolue PDRN™, Pro-Xylane™ and Absolue Perpetual Rose Extract™. It is the only cream of the market proven to target all 3 clusters of the longevity wheel to correct and prevent biological signs of aging.
PDRN BENEFITS
You can enjoy the benefits of PDRN in Lancôme’s ABSOLUE LONGEVITY THE SOFT CREAM. What begins as a sensational and luxurious texture for this skin longevity cream, then nourishes skin to prevent and correct signs of ageing. In just one month, you can reverse 5 years of ageing signs with skin that is denser, plumper, smoother, and firmer.
Top PDRN benefits include:
- Helps boost cellular metabolism, increasing cell lifespan.
- Supports collagen 3 synthesis for denser, firmer skin.
- Helps skin appear plumper, smoother, and more lifted.
- Works beneath the surface to reconstruct youthful skin structure.
- In just one week*, PDRN skincare helps:
- ✓ Skin appears lifted
- ✓ Volume looks replenished
- ✓ Facial contours feel redefined
- *Consumer self-assessment, 50 women, at 1 week
WHAT DOES MORE YOUTHFUL SKIN LOOK LIKE: PDRN BEFORE AND AFTER
Wondering what the radical skin longevity breakthrough of Absolue PDRN™ looks like for your skin? The benefits of PDNR are as radical as the science itself. The Absolue PDRN™ in ABSOLUE LONGEVITY skincare works to extend skin’s youth from the inside out.
After a PDRN treatment, your skin will appear more youthful, smoother, denser and even lifted. Skin rejuvenation is further optimised with Absolue PDRN™ when paired with other powerful active longevity ingredients in the range.
DISCOVER THE LANCÔME LONGEVITY RANGE
PDRN SKINCARE FAQs
Before and after PDRN skincare, what changes can I expect?
After using PDRN skincare, skin appears smoother, denser, firmer, and more youthful, with visible lifting and rejuvenation from within.
Is Lancôme’s Absolue PDRN™ made from salmon DNA PDRN?
No. While traditional PDRN is often derived from salmon DNA, Absolue PDRN™ is extracted from rose DNA using a patented process exclusive to Lancôme.
Are Lancôme’s PDRN products vegan?
Yes. Because Absolue PDRN™ is rose-derived, rather than being sourced from salmon DNA, it is vegan-safe.
Can I use PDRN under eyes?
Yes. PDRN skincare supports cellular rejuvenation and collagen synthesis. Using PDRN under eyes helps combat visible signs of ageing, including crow’s feet and fine lines.
What are the main PDRN benefits in skincare?
PDRN products help boost cellular metabolism, enhance collagen synthesis, and improve skin density, firmness, smoothness, and overall youthful appearance.
