Face serums

Face serums are typically lightweight, liquid skincare products that help visibly improve the appearance of your skin. They are often formulated with a higher concentration of ingredients than other skincare products to efficiently address specific skin concerns such as dehydration, lines, uneven texture and discolouration. Incorporating a well-suited serum into your skincare routine can be transformative in achieving and maintaining your most beautiful skin.

Apply serums from thinnest to thickest consistency and allow 30 to 60 seconds between each. Start with water-based, lightweight serums like Clarifique Pro-Solution, then follow with richer concentrates like Absolue The Serum. Limit layering to two serums in a single routine. Explore the full Clarifique collection to find the ideal starting point for a multi-serum routine. If you use retinol and vitamin C together, apply vitamin C in the morning and retinol in the evening.

A serum alone is rarely enough to seal in hydration because most serums are designed to target specific concerns, rather than create the protective barrier provided by a moisturiser. For dry or combination skin, always follow any Lancôme serum with a day or night cream. Explore all Lancôme day creams to find the most compatible moisturiser to complete your serum routine. The exception is very oily skin in humid climates, where a lightweight SPF moisturiser meets both needs.

Yes, many serums are designed specifically for acne-prone skin. The Clarifique BX-Interceptor Serum is a topical acne-clearing treatment with 10 per cent PHA, niacinamide and beech bud extract. If you are unsure of your skin type, explore Lancôme skincare by skin type to identify the most appropriate formula. Avoid serums containing heavy occlusive oils if you are prone to breakouts, and introduce one new serum at a time to identify whether a specific ingredient causes a reaction.

As skin ages, it can lose elasticity, become drier, and show signs of ageing such as fine lines and wrinkles. Choose a serum specifically formulated for these skin concerns. Typically, serums for mature skin contain ingredients such as retinol, peptides and niacinamide, renowned for their ability to support collagen and improve visible firmness and texture. Mature skin can also benefit from serums containing hyaluronic acid and beta-glucan, known for providing intense hydration that can visibly plump the skin and smooth the appearance of dryness.