Hypnôse Drama Waterproof Mascara
Achieve extreme, ultra-dramatic volume and up to 48h wear with the new Hypnôse Drama waterproof. Exp ... Read more

The S-shaped brush ensures total coverage, wrapping each lash from root to tip for extreme volume and drama. Tested by consumers, it's resistant to water, sweat and smudging, delivering a dramatic finish, all day long. Its creamy formula makes it easily adaptable to both natural and more intense looks.
INSTANT EXTREME VOLUME: Delivers up to 17 times more volume*, for thicker, more defined lashes from root to tip.
UP TO 48-HOUR WEAR*: Long-lasting waterproof formula that's resistant to water and sweat, helping it to stay put for longer.
ULTRA-INTENSE BLACK: Enriched with black pigments, it delivers rich, striking black volume for a dramatic, sophisticated look.
CARES FOR LASHES: Contains a strengthening Bonding complex that helps to keep eyelashes stronger and healthier.
S-SHAPED BRUSH: Its ergonomic design maximises coverage and facilitates application, wrapping around each lash to deliver dramatic volume.
SMUDGE-FREE: Tested by consumers, with 92% confirming that the mascara doesn't smudge or leave any residue on skin during the day*.
EASY APPLICATION AND BUILDABLE COVERAGE: Its creamy texture allows you to apply several coats, facilitating a broad range of looks, from natural to more intense finish.
LUXURY AND PERFORMANCE: An iconic design from Lancôme that combines innovation and elegance in a high-performance dramatic-effect mascara.
*Consumer test on 108 women
CONSUMER BENEFIT
Up to 17 times more volume in an instant* and up to 48-hour wear* with ultra-black drama. 91% agree the mascara offers an ultra-black intensity**. Formula with bonding complex for visibly stronger lashes, as well as being waterproof and resistant to sweat, and smudging, without compromising on comfort or lash care.
*Consumer test on 108 women
Step One: For amplified lash results, prep with Cils Booster XL Eyelash Primer
Step Two: Apply Hypnose Drama in gradual layers for desired lash look
Step Three: Easily remove with Bi-Facil Double Action Eye Makeup Remover
Pro tip: For an even more dramatic look, layer Lash Idôle under Hypnôse Drama to achieve more volume and lift.
Complete the Look: Apply Le Stylo Waterproof Eyeliner to upper and lower lash lines
BEFORE/AFTER
Up to 17x more dramatic volume*. *Instrumental test.
DISCOVER OUR MASCARAS
Lash Idôle Mascara | Monsieur Big Mascara | HYPNÔSE DRAMA | Lash Idôle Flutter Extension Mascara |
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Available sizes -Not applicable | Available sizes -Not applicable | Available sizes | Available sizes |
Available shades Select a shade | Available shades One shade available | Available shades One shade available | Available shades -Not applicable |
Price Old price £28.00 New price £22.40 | Price Old price £28.00 New price £22.40 | Price Old price £30.00 New price £24.00 | Price Old price £28.00 New price £22.40 |
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