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Ageing Backwards: How to Prevent Skin Ageing

August 2026

Can we age backwards? Is reverse skin ageing possible? Let's uncover what science has to say about reversing visible signs of ageing.


Smooth skin, wrinkles fading away, a radiant complexion and an overall youthful-looking face. In a way, a face that looks younger. Can cosmetics make your skin age backwards? Let's find out in this article.

Reverse skin ageing: Key takeaways

  • Skin ageing is a natural, multifactorial process driven by internal biology and external stressors like UV exposure and pollution.
  • You cannot fully reverse skin ageing, but visible signs such as wrinkles, sagging, and dullness can be significantly improved.
  • Ageing is linked to slower cell regeneration, reduced collagen and elastin production, and a weakened skin barrier.
  • Longevity skincare focuses on optimising skin function rather than “turning back time.”
  • Supporting cell renewal, strengthening the barrier, and protecting against oxidative stress are key to maintaining youthful-looking skin.
  • Consistency, prevention, and targeted formulations like our ABSOLUE range deliver the most effective long-term results.

Why does skin wrinkle with age?


As we age, so does our skin. But how does skin ageing work? The first thing to bear in mind is that it is a progressive, multifactorial and uneven process, depending on the skin’s needs.

When skin gets older, several biological processes naturally slow down: cellular regeneration, collagen and elastin production, but also the skin barrier’s ability to repair and protect itself. Skin ageing is also caused by external factors such as sun exposure, pollution, and oxidative stress, which may accelerate these biological mechanisms.

It is essential to bear in mind that the skin does not age as a whole. Certain functions decline earlier than others, depending on lifestyle, skincare habits, environmental factors, genetics, and hormonal variations specific to each individual.

In a way, the skin ageing process can be compared to a clock. By understanding what makes it tick—such as the energy within skin cells, how they age, how the skin responds to damage, and how to choose the right skincare—you can help keep skin looking younger for longer.

Can you reverse the ageing process: what does science say?

For years, scientists in the cosmetic industry have been studying the issue of skin ageing with the aim of significantly slowing it down to achieve visible results on the face.

But there is a big difference between reversing time and improving skin function. A more realistic goal is not to reverse time, but to optimise the skin's biological functions to restore visible signs of youthfulness.

While skin ageing is inevitable, the way skin cells function over time can be optimised. Current research is focusing on reactivating biological mechanisms that have weakened due to age. The main scientific approaches include:

  • Supporting cell longevity
  • Protecting stem cell activity
  • Improving intercellular communication

All of which are essential for tissue function.

These targeted actions can lead to visible and measurable results: firmer and smoother skin, a more homogeneous complexion, and an overall more radiant appearance.

How to prevent skin ageing with the right longevity skincare

For years, scientists in the cosmetic industry have been studying the issue of skin ageing with the aim of significantly slowing it down to achieve visible results on the face.

At Lancôme, our vision of cosmetics for mature skin does not focus on “anti-ageing,” but rather on a more realistic and sustainable longevity-driven approach, by creating high-performance longevity formulas.

It is no longer a question of fighting against time, but of supporting the skin's biological functions to preserve its health over the long term. This vision emphasises prevention, regularity, and respect for the skin's natural mechanisms at every stage of your life. Our products are designed to boost cell renewal.

ABSOLUE, Lancôme’s most luxurious cosmetics collection to date, is dedicated to longevity skincare. With this complete skincare line, we are tackling the root causes of ageing: the things that you do not see yet.

This longevity-oriented skincare routine helps:

  • Support cellular regeneration
  • Strengthen the skin barrier
  • Protect skin against external stressors
  • Boost the skin’s natural renewal cycles

Prevent skin ageing with ABSOLUE

The ABSOLUE collection embodies Lancôme’s longevity-driven approach to skincare, with formulas designed to support the skin’s natural renewal processes and address visible signs of ageing over time.

By targeting key biological mechanisms, such as cellular regeneration, skin barrier strength, and resistance to external stressors, the range helps improve firmness, smoothness, and overall radiance.

At the heart of the collection is advanced ingredient innovation, including Absolue PDRN (polydeoxyribonucleotide), which is a DNA extract historically sourced from salmon sperm cells and is a cutting-edge bio-stimulator at the forefront of regenerative aesthetics in South Korea. Lancôme has created its own plant-based version, Absolue PDRN.

This superior vegan alternative surpasses salmon-derived PDRN efficacy, using its signature ingredient: roses.

Discover Lancôme’s ABSOLUE range.

Combining Vitamin C with Salicylic Acid beauty products, which penetrate deep into the skin to exfoliate and clear pores of dead skin cells, can also help to brighten your complexion. Use topical Vitamin C products in the morning to make the most of their antioxidant protection, and Salicylic Acid at night when your skin’s natural exfoliation process is at its most productive.

Can you use Vitamin C with Retinol?

This anti-ageing skincare power couple can also complement each other when used at the right times. As Retinol and Vitamin C operate best at different pH levels, splitting them up helps to prevent irritation and keep them at their most potent and effective. Use radiance-boosting Vitamin C in the morning to help brighten your skin and protect it from environmental stressors. As retinol boosts cell turnover, which can cause photosensitivity, it is best applied at night when the sun has gone down. It’s also essential to follow with a layer of SPF the morning after.

Can you use Niacinamide with Vitamin C?

Another multitasking powerhouse ingredient, Niacinamide helps to hydrate your skin, encourage collagen production and improve your skin barrier function. It can also be layered with Vitamin C morning and night. Apply in the order of thinnest to thickest, so if you’re using a Vitamin C facial serum and Niacinamide-rich moisturiser, your lightweight serum goes on first.

Reverse skin ageing FAQs

Can you reverse the ageing process?

Scientific research has shown that it is possible to influence how skin ages. Rather than reversing time itself, longevity-focused skincare helps master signs of ageing by optimising cellular function. Skin ageing results from multiple factors:

    • Slowing of cellular regeneration
    • Decrease in collagen and elastin
    • Weakening of the skin barrier
    • External factors such as UV exposure, pollution, and oxidative stress
    • Diet, stress levels, lifestyle, and genetic factors

    Instead of focusing on....ABSOLUE .

How to prevent skin ageing or slow it down?

Certain steps can be taken to support the skin and slow down the visible signs of ageing:

  • Apply daily sun protection to limit UV damage
  • Maintain regular hydration to help preserve firmness and elasticity
  • Use targeted skincare products to address your specific skin concerns
  • Adopt a healthier lifestyle, including sufficient sleep, stress management, and a diet rich in antioxidants

Choosing targeted skincare that supports regeneration, strengthens the skin barrier, and helps protect against oxidative stress is key to an effective longevity-focused strategy.

How to reverse sagging skin?

Sagging skin is linked to collagen and elastin loss. While it cannot be fully reversed, it can be improved with skincare that supports firmness, boosts cellular renewal, and strengthens the skin’s structure over time.

How to reverse wrinkles?

Wrinkles can be visibly reduced by improving skin hydration, stimulating cell turnover, and supporting collagen production. Consistent use of targeted skincare helps smooth and refine the skin’s appearance.

Why does skin wrinkle with age?

With age, the skin produces less collagen and elastin, and cell renewal slows down. Combined with environmental damage, this leads to thinner, less elastic skin and the formation of fine lines, wrinkles, and sagginess.

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