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Idôle House

Is it a balm? Is it a lipstick? Whatever it is, its ICONIC. ​

Last week, Lancôme painted London pink with the launch of Idôle House in Covent Garden - the ultimate beauty pop-up experience for beauty lovers! Guests were treated to trend-led makeup masterclasses, personalised beauty tech consultations, and immersive product experiences in the Lancôme Lab.

They also got an exclusive sneak peek at the NEW Lip Idôle Squalane-12 Butterglow and were blown away by its game-changing formula.

Which Lip Idôle shade will become your summer fave?

This Idôle loves the glow!

Madie found her perfect shade at Idôle House. She uses Shade 10 'Keep It Glowyʼ for a 'My Lips But Better' look.

@madie on Instagram

This Idôle loves the glow!

Madie found her perfect shade at Idôle House. She uses Shade 10 'Keep It Glowyʼ for a 'My Lips But Better' look.
@madie on Instagram



This Idole looks for hydration!

Nikkita uses Shade 60 'Million-Dollar Berry' to add a soft cherry tint to her lips. It's an every day slay.

@nikkitachadha on Instagram



Discover the icon…

Lip Idôle pioneers a new era in beauty with a supercharged formula that locks in hydration for a 24-hour moisture-boost for reduced lip dryness.​

  ​ Powered with 12% squalane and ceramides and rich in Shea and Jojoba Butter, this caring formula meets all your lip needs. Lip hydration is boosted by up to 37% after 24- hour hydration, reducing dryness and fine lines. It’s like a facial – but for your lips!  ​

​ With 15 complexion enhancing shades from nudes, pinks, reds, berry’s and brown, each one designed to be universally flattering so everyone can find their perfect shade

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